Vision Iconic by Binghatti is the central tower of Mercedes-Benz Places, Binghatti City in Nad Al Sheba, rising about 341 metres with 66 residential floors. It offers 1 to 5-bedroom apartments and duplexes from AED 2.6 million, among the off-plan properties in Nad Al Sheba.
STARTING PRICE: 2,600,000
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Vision Iconic is the anchor of Mercedes-Benz Places, Binghatti City, with 1 to 5-bedroom apartments and duplexes in Nad Al Sheba. Downtown Dubai, Business Bay, and Dubai Mall are about 10 minutes away, and handover is expected in Q4 2028.
The plan asks for 20% on booking, 50% in instalments during construction, and 30% on handover, an effective 70/30 split. Handover is expected in Q4 2028, although some sources quote Q3 2028, so confirm the date and your payment schedule with our team before booking.
Vision Iconic is the landmark tower of Mercedes-Benz Places, Binghatti City, a masterplan in Nad Al Sheba, Meydan, planned for 12 towers and more than 13,000 homes. The tower rises about 341 metres with 66 residential floors, plus mechanical and parking levels, and its podium takes design cues from the Mercedes-Benz grille. It holds about 1,425 residences and 21 ground-floor retail units.
The homes range from 1, 2, and 3-bedroom apartments to 4 and 5-bedroom duplexes, with sizes from 836 to 3,776 sq ft. Prices start at AED 2.6 million for a 1-bedroom apartment. Buyers comparing apartments for sale in Nad Al Sheba or duplexes in Nad Al Sheba can weigh Vision Iconic against the wider Meydan market.
Amenities listed by sales sources include a podium pool, a sky infinity pool, a gym, a kids' play area, a skyline jogging path, and a yoga and wellness outdoor area. Al Khail Road (E44) and Sheikh Mohammed Bin Zayed Road (E311) connect the tower to the rest of Dubai.
Payment is on a 20/50/30 plan: 20% on booking, 50% during construction, and 30% on handover, with handover expected in Q4 2028.



Tower 6
Size: 689 – 861 sqft
Bedrooms: 1
Bathrooms: 0

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Vision Iconic sits in Nad Al Sheba, part of the wider Meydan district, close to Meydan Racecourse. Dubai Design District is about 8 minutes away, and Dubai Mall and Downtown Dubai about 10. Business Bay is also about 10 minutes away, and Dubai International Airport about 15. Anyone looking at off-plan homes in Downtown Dubai will find this location close, with Dubai Marina about 25 minutes away. Direct access to Al Khail Road (E44) and Sheikh Mohammed Bin Zayed Road (E311) keeps the wider city within reach.

Vision Iconic — Nad Al Sheba

Binghatti Properties continues its pattern of high-profile branded collaborations with Vision Iconic, following its earlier partnerships across the Mercedes-Benz Places masterplan. Known for bold, distinctive architecture and technology-driven construction, Binghatti positions Vision Iconic as the anchor tower within a 12-building, Mercedes-Benz-branded city concept, extending the same brand-led approach that has defined its recent Dubai portfolio into one of its largest masterplan commitments to date.


Vision Iconic anchors a 12-tower, Mercedes-Benz-branded masterplan, so buyers are backing a wider branded district rather than a single building. The full 1 to 5-bedroom range serves smaller-ticket buyers from AED 2.6 million as well as larger-budget buyers looking at duplexes. Binghatti is a high-volume developer and the branded association adds recognition, but prices and availability can move between launch and handover, so confirm current units, sizes, and terms with the developer before reserving. Compare it with other properties for sale in Nad Al Sheba before you decide.
— Ahad Siddiq
Managing Director
Next Level Real Estate

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