Dubai Real estate Regulatory Agency Introduces Smart Solution for Ad Verification

Real Estate

The Real Estate Regulatory Agency (RERA) and the Dubai Land Department (DLD) have jointly released a circular approving the launch of the innovative digital assistance, Madmoun. As part of DLD’s ongoing efforts to modernise and strengthen real estate governance procedures and boost confidence among investors, this service is expressed by a swift reaction code (QR Code) provided for all real estate advertisement permission and is available through the Trakheesi System. “Effective from April 24th, all real estate companies will likely include the QR code on their print and multimedia advertisements,” the statement reads. Additionally, the code enables users to swiftly and easily confirm the legitimacy and legitimacy of the advertisement, making sure that RERA has approved it.

Customers’ Access to Real Estate Ad Details and Verification via QR Code

Customers have access to DLD’s internet presence, according to the sources, to view the whole ad details, which includes information about the ad business, the property’s features, and its condition. To stop any data tampering, a link can be protected.

All real estate firms are required to include the QR code on all print and multimedia marketing as of April 24. Customers are able to utilise the code to check the advertisement’s legitimacy and authenticity to make sure RERA has approved it. Customers can also visit DLD’s website to examine the entire advertisement, which includes facts about the advertising agency, the property’s features, and its condition. To stop any data tampering, the connection can be encrypted.

Project ‘Fits into DLD’s Strategy’: RERA President

Most Honourable Eng. Marwan bin Ghalita, President of RERA at DLD, claimed that the project “fits into DLD’s strategy to make Dubai ‘The Global champion in Real Estate Investments’ by leveraging innovation to create real estate products in accordance with the directions of the smart leadership.” Additionally, it helps DLD fulfil the goals of the Dubai Economic Agenda (D33), which was established by His Excellence Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the United Arab Emirates and Ruler of Dubai, to generate new economic value through digital transformation and realise His Highness’ vision of securing Dubai’s position as a significant player in the global digital economy and a capital of the digital sector.

DLD’s Focus on Improving and Guaranteeing Candour within Real Estate Sector

 “We are continuously focused on improving and guaranteeing candour within the real estate sector,” continued Bin Ghalita. Based on a cutting-edge digital infrastructure and skilled human cadres, we will keep empowering the world of real estate with proactive, efficient real estate services and integrated data. This would establish Dubai as a pioneering example in this industry, keeping pace with best practises and standards from around the world, and assist the real estate sector thrive and grow sustainably.

Customers of DLD are able to scan the Quick Response (QR) code on every real estate ad to view the authorised information about the property and determine whether it has already been bought or leased.

Trakheesi Technology Enables Activation of QR Code for Real Estate Firms

The Trakheesi technology allows real estate firms to activate the QR code. RERA affirms that real estate enterprises must abide with this requirement in order to avoid being charged with any ensuing violations.

DLD Urges Clients to Interact with Real Estate Commercials with QR Code

DLD urges all clients and financiers to only interact with real estate commercials that include the QR Code in order to guarantee the safeguarding of their legal entitlements and prevent radiation to any deceptive or dubious transactions as a component of its attempt to increase understanding and trust throughout the real estate community.

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